+4.8K% Ecommerce growth
Studysmart CBSE faced challenges due to its limited digital presence, hindering its reach. However, by strategically expanding its client base, the company overcome this hurdle, leading to significant sales growth and a more robust online footprint.
Introduction
Challenges
Limited Digital Presence:
Study Smart CBSE lacked a robust digital presence, hindering its visibility among the target audience.
Client Base Expansion:
The client base for the Shopify website needed expansion to reach a wider audience.
Sales Growth:
The goal was to increase sales for the EBook products, targeting parents of students in classes 9 to 12 and the students themselves.
Strategy:
After thorough research, a multi-faceted strategy was developed to address Study Smart CBSE’s challenges:
SEO (Search Engine Optimization):
Implemented SEO strategies to enhance the online visibility of Study Smart CBSE, making it easier for the target audience to discover the platform through search engines.
Google Ads:
Launched targeted Google Ads campaigns to reach potential customers actively searching for CBSE exam preparation materials.
Social Media Management:
Implemented a comprehensive social media management plan to maintain an active and engaging presence across various platforms, including Facebook & Instagram.
Social Media Marketing:
Created and executed targeted social media marketing campaigns to reach both parents and students, tailoring content to resonate with the specific needs and interests of each group.
Services Used:
STRENGTH IN NUMBERS
Business impact
Strategy:
After thorough research, a multi-faceted strategy was developed to address Study Smart CBSE’s challenges:
SEO (Search Engine Optimization):
Implemented SEO strategies to enhance the online visibility of Study Smart CBSE, making it easier for the target audience to discover the platform through search engines.
Google Ads:
Launched targeted Google Ads campaigns to reach potential customers actively searching for CBSE exam preparation materials.
Social Media Management:
Implemented a comprehensive social media management plan to maintain an active and engaging presence across various platforms, including Facebook & Instagram.
Social Media Marketing:
Created and executed targeted social media marketing campaigns to reach both parents and students, tailoring content to resonate with the specific needs and interests of each group.
Remarkable growth
Impressive growth
Exhibiting a remarkable growth
Solution:
The combined efforts of SEO, Google Ads, Social Media Management, and Social Media Marketing resulted in a holistic solution to Study Smart CBSE’s challenges.
Online Store Sessions: Increased to 30,890, representing a remarkable growth of 441%.
Total Sales: Experienced a substantial increase, reaching ₹79,214.00, showcasing a growth of 4.8K%.
Total Orders: Surged to 983, marking an impressive growth of 3.2K%.
Conversion Rate: Achieved a conversion rate of 1.92%, exhibiting a remarkable growth of 322%.
Studysmart Sales
